Tuesday 3 May 2011

Presentation Slides

Here are the presentation slides and what I will say in the presentation:



Slide 1: Logo

Charlotte - Introduction - read out mission statement

Slide 2: Photo of us
Charlotte - What we do - skills/specialisms, services we offer

Slide 3: Location
Kirsty - Studio base
''We will be based in Leeds, renting a studio at Umbrella Creative. The location is convenient as it is easily accessible to get to from the motorway and city centre. The train station is about a mile away, but there are bus routes that can bring you to the studio.
Umbrella is a collective of various disciplines, which means it is not just a place to network, but also a place to keep an eye on the competition. It will cost £3144 a year in rent, inclusive of business rates, insurance and utilities. We will then need to invest £12,000 for equipment such as iMacs, software and furniture. With parking and cafe's nearby, Umbrella also offer meeting rooms that can be used when meeting with clients, or alternatively we could meet them in the city centre if that is more convenient for them.''
Slide 4: SWOT
Becky - Swot analysis of our studio, unique selling points, competitors/other practitioners, marketing plan/methods

Slide 5: Viral mail out
Ellie - Getting ourselves out there, who are our potential clients and how do we reach them (love hearts)

Slide 6: Brand Identity
Charlotte - Business cards etc (costings/trademarking)

Kirsty - Costings
''For a total of 208 chargeable days, we estimated a daily charge rate at £735, which covers £615 in labour and £120 in overhead rates. This works out at at £22 hourly rate each, and our yearly salary will be £30,000 each.
The start-up costs will be around £24-25,000. To cover this we propose to contribute £3000 each, and the bank will match this at £12,000.
In following years, the indirect costs will be around £12-13,000 and equipment costs will not need to be included again in the overhead costs, meaning around £12,000 will go towards profits.''
Ellie - Accountant
 
Charlotte - Wrapping it up

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