And here are my notes of what I spook about for each slide:
Design Practice/Independent Research
SLIDE 1: (umbrella)
-Umbrella Statement - defines me
-branding, promotional, editorial, publication design
SLIDE 2: (3 lists)
- What drives me - areas of interest
- Print V Screen
- -physical result - stocks
- developing design industry - progressing more digitally
- enjoyed second year module - web design
- In House design team - Plan A
- Plan B - freelance opportunities - gain clients now - find briefs
SLIDE 3: (self promotion)
- Self Promotion - design presence - how?
Dissertation/Theoretical Research
SLIDE 4: (dissertation title)
- Hitler --- political parties in the UK - Saatchi Campaigns
- propaganda strategy to change the way people see things - manipulated
- effect on elections
SLIDE 5: (communication theory)
- Relate to my practice - Communication Theory - clarity - right message - get them to see how you want them to see things
- reading - quotes - writing blocks
- academic support - structuring - help
- high grade - don’t want to bring down my final grade
- Christmas
Work Placement/Professional Research
SLIDE 6: (PAB)
-PAB placement
SLIDE 7: (design agency)
- more industry contacts
- contact (dialect) and arrange visits - when?
- portfolio advice received
- by Christmas - get more advice
- send something quirky - memorable impression - quick turnaround brief
- Gain placement
- Internship / Job when I leave
- CV
Negotiated Briefs
SLIDE 8: (statement of intent)
- Why briefs? - relevant to my design practice - areas and subjects of interest
- allow me to explore creative concepts, take risks, test boundaries, experiment, challenge my own abilities - fundamentally will help me grow as a designer
SLIDE 9: (4 Briefs)
- Leeds College of Art Graduation - event - promotional
- Fedrigoni - stock - craft - design for print
- Ice Cream Parlor - branding, logo, signage, packaging, website, flyers
- Competition Brief - YCN, ISTD, D&AD (enter as many as I can - opportunities)
- Other briefs -
- Pitch for The Brinsop - menu’s, website, business card,
- Cake Shop - branding, logo, signage, packaging, website
- Dress Maker - logo, business card, yelow page ad, look book
- The Relays (Band) - logo, album covers website, app, merch
SLIDE 10: D&AD
- D&AD poster
- more quick turnaround briefs - confidence - informed design decisions
- prove I can meet deadlines - make quick design decisions and solutions
SLIDE 11: (AH groundworks)
- rebrand AH Groundworks - logo, b.card, letterhead, machinery stickers
- Collaboration (after Christmas) important to show I can work with others effectively
- fashion
- photographer
- Illustrator
- common room - pick up clients
- design team - Bridget
- pop-up shop - products to sell
- need to produce resolutions - relevant to practice - improve my skills to allow me to do so
SLIDE 12: (Software)
- improve software skills - important
- Photoshop
- Illustrator
- InDesign
- QuarkXpress
- Dreamweaver
-learn more about print productions and web design - Design for print/web workshops
SLIDE 13: (MAC)
- finally! - adobe CS5.5 - help improve my skills faster - out of uni
- Personal Skills - focus on improving as they are important for project management
- time management (timetables)
- organization (multiple briefs in order)
- action plans
- -problem solving
- Practical Skills i want to improve
- use of typography
- layout and grid system
- drawing/visualization
- concept building
- book binding - workshops
- photography - for resolutions - portfolio
- reserach - alternative than library/internet/magazines - go out and visit
- make it more interesting - informed decision from
- if research is boring then the resolution will be boring
SLIDE 14:
Overall I want to design excellent quality, well executed resolutions that are effective and look professional.
