Dont Get Ripped Off - Lecture

Using copyright images/text is ok in college - covered by licence but not ok when you go to work
[intellectual property - IP]

Patents
-1712 - henry Mill took out the first patent for a typewriter in England 'Qwerty' -people paid fee to use it in their manufactures
-can opener - ring pull - adopted world wide -$150,000 a day
-patent leather - Seth Boyden 1818 - wipe clean

Trademarks and logos
-TM - trademark
-Circle with 'R' - registered
-Logo - embodies qualities
-you go to a brand that you know you get from them what you want
(Nike tick, Mercedes, Audi, Heinz colour arrangement, Guiness shape of glass)

Registered designs
-iphone - Apple Inx

Copyright
-sign and date your work
-sign and get date stamped by bank or psot office
-keep copy (good practise)

FAIREY V.s. ASSOCIATED PRESS (AP)
-Fairey reproduced a drawing of a photograph of Obama
-Fairey made alot of money from the photo being reproduced
-AP sued Fairey - and now wants shares
(illegal to draw from a photograph)

Johnny Cupcakes
-keeps suing 'Benny Frying Pan' for ripping off his designs
-Urban Outfitters also ripped off one of his designs

IP website

How long does it last
-Patents last a max of 20years
-Trademarks - for ever
-Logos - renew every 10years
-Design Rights- upto 25years- renew every 5 years
-Copyrights - until 70years after death
-Music - 50years after its creditied - then goes to  public domain and artist loses the right to reproduce exclusively

George Lucas - Star Ward - Fox Studios
-Merchandising rights for Star Wars - he has a share of the Box Office Revenue

Andy Warhol passed over his copyrights before he dies - to a charity

Peter Pan
-if you hand over copyright to a charity they have the rights and royalties forever (law changed)

CSL - hire and artist
-free licencing of you work - people can pay to use and you get royalties

Dacs
-valuing visual arts
-if an artist sells their work and then the work keeps getting sold for more and mre the artist will still get a cut of this

AOI - Association of Illustrators

blogger.com
facebook
youtube - non-exclusive, royalty free

Intellectual Property Office

Images available to licence - say this referring to your own work