OUGD102 - Collection 100. Problem Analysis - rational

Brief:

Create a travel pack to be used as a source of entertainment for travelling children.

Who needs to know?

Both, parents and children need to know as the parents will consider the product for their children, and the children will see it and want it. However it will the parent who is buying it.

What do they need to know?

That there is a package that they can get to entertain their children whilst travelling.

Why do they need to know?

To make their travel experience more entertaining

What will they respond to?

The children wil be able to use the contents of the package to entertain themselves

What research is required?

Primary: Questionnaire, asking people what they used as entertainment on different forms of transport, when they were younger. And, observing travellers and what they do for entertainment when travelling (buses, trains, car)

Secondary: Packaging/existing products/entertainment packages in different company's. Artist Research

OUGD102 - Collection 100. Rational

I have chosen to do Product & Packaging, as it is something that the audience will be able to use and interact with.

My target audience for the product will be for children who need a source of entertainment whilst on long journeys. However I need to take into consideration that the product will be most likely bought by the childs parent.

The function of this product will be to entertain.

The audience will interact with the product as the open, and use it.

OUGD102 - Collection 100. Presentation

Subject Matter:

Travel

Themes of research within subject matter:

Souvenirs, phots, most used transport, co2 emmisions, dangers of transport, drink driving/limits, big freeze effects on travel, driving entertainment.

Themes to be developed:

Observing travellers, laws

General feedback on presentation:

Good visuals, interesting, interactive (photos/souvenirs)

Methods for categories/organising research:

1. Holidays - objects related to it, facts related to transport

2. Why travel - things that relate to each reason why

3. Culture

4. Type of transport, speed, amount of co2 emission

5. Distances/ Cost

6. Age groups

Additional Research required:

Primary - Observation, recording numbers of people using transport, time

Sedondary - Statistics, laws

Issues Raised:

Observation/tourism - how many people

Actions to be taken:

Routes on maps, places I have been to, where photos and souvenirs are from, trying souvenirs and travel tickets together, grouping toegther

OUGD102 - Collection 100 Research Proposal

My Subject Matter is:

Places/Travel

Possible Categories will include:

Holidays

Occupation

Visits

Culture

Ways of Life

Means of Transportation

Souvenirs

Research Process will include:

Collecting objects from journeys

Questionnaires

Statistics

Categorising/distance/time/importance

How will you Research?

Primary Methods:

Collect relevant objects

Categorising

Asking peoples opinions

Secondary methods:

Categorise the transport with the lowest to highest emissions

Who/Where will you research?

Primary Sources:

People who work with transport/people who use transport

Secondary:

Maps, journeys, internet, newspaper, weather

Research Process will include:

Primary material:

Questionnaires, opinions, observations, documenting

Secondary material:

Statistics, facts