Newcastle
The only image available to see on the website at the moment:
I am intrigued...
Friday, 25 March 2011
Thursday, 24 March 2011
Founded
wearefounded.com
hello@wearefounded.com
Newcastle upon Tyne
''We are a Newcastle based design studio, working across a wide range of sectors and media creating stand out brand imagery with effective returns.
We are FOUNDED.''
hello@wearefounded.com
Newcastle upon Tyne
''We are a Newcastle based design studio, working across a wide range of sectors and media creating stand out brand imagery with effective returns.
We are FOUNDED.''
Winkcreative
www.winkreative.com
Global/London
info@winkorp.com
I really like their branding, publishing and advertising for fashion and retail clients:
Global/London
info@winkorp.com
I really like their branding, publishing and advertising for fashion and retail clients:
Wednesday, 23 March 2011
The Words Are Pictures Studio
Based in New York
info@wordsarepictures.co.uk
Expressive and experimental typography studio based in New York. Reprented by Blink Art in Europe and the UK and by Bernstein & Andriulli in the USA / rest of world.
The Economist
info@wordsarepictures.co.uk
Expressive and experimental typography studio based in New York. Reprented by Blink Art in Europe and the UK and by Bernstein & Andriulli in the USA / rest of world.
DISCOVER'S 30th Anniversary
Creative Reviews Subscriptions
The Economist
Good Typography is Invisible
Tuesday, 22 March 2011
New Future Graphics
www.newfuturegraphic.co.uk/
''New Future Graphic is a multi-disciplinary design studio based in London. We work closely with our clients to deliver inventive, enduring and precise visual solutions that bring ideas to life and get results.
Design, image making, branding, illustration, moving image or digital, we focus on the core values of the product, brand and message. Our diversity of skills and size enable us to tackle each project with a dedicated hands-on approach that makes the most of your budget.''
''New Future Graphic is a multi-disciplinary design studio based in London. We work closely with our clients to deliver inventive, enduring and precise visual solutions that bring ideas to life and get results.
Design, image making, branding, illustration, moving image or digital, we focus on the core values of the product, brand and message. Our diversity of skills and size enable us to tackle each project with a dedicated hands-on approach that makes the most of your budget.''
contact@newfuturegraphic.co.uk
Sunday, 20 March 2011
Monday, 14 March 2011
How not to fail - Enterprise Lecture
Entrepreneur rollercoaster, getontherollercoaster.com
-uninformed optimism
-informed pessimism
5 reasons why businesses fail
1. Failure to adapt to a changing market
-keep up
-be informed
-understand your macro and micro environments
-SWOT your competitors/other practitioners
-PEST your environments
-NESTA -website - marketing
-design week magazine/website
-specialist info what is going on
-jobs
visual arts
-daily rate
-research for dissertation
-legal advice
-jobs and opportunities
2. Failing to continually market yourself
-marketing communication mix
£. Not seeking professional advice when you need it
-collaborate
-identify people who you need (strengths) get them on board and excited
-patience
-execute ideas better than anyone else
-exploratin
-reflection
-travel - find out about community
-dinf different entry ways to your passion
-know yourself
-be willing to say no
Creative Choices
Frank Design
-integrity
-communication
-cultural awareness
-professional skills and organisation
-think like an artist
-problem solve
-creative solutions
Artist
-place
-community
-exhibition
-time management
-2nd job
-network - share idea - meet like minded people - don't lose direction
4. Inadequate Accounting Records
-get accountant - in partnership - share burden
-professional help
5. Disregarding or misenterpreting financial records
PRESENTATION
-Business Plan
1. Demonstrate your product or service
-features and benefits
-target customer - segmentation
-skills and capabilities
-legal status
-SWOT/PEST analysis
-marketing principle - and apply them to a strategy
-problems setting up a business (last 4 lectures)
2. what resources will you need
-equipment
-space
-stock
3. Why will people buy from you?
-unique selling point
-competitors/other practitioners or examples of similar projects
-look at their S&W
-say what opportunites this presents you
-compare prices
4. Marketing Plan
-3 effectice and innvoative methods - explain
5. How much will it all cost
-start up costs
-overhead costs - next 12 month
-direct costs (materials and labour)
Powerpoint
-no more than 10 slides
-visual aid - not a crutch
-hold your notes in your hand
-marketing plan
-costs
-include all points
-do a fab pitch
-get high marks
Interviews
-to get that job
-the business/employer want to hire someone and make a profit, grow the business
-imagine their risk
-right interview technique
-employer watches their competitors
-talk to eachother and know what they are up to
-aware of their environment
-knows what their USP is
-looking for someone who can make a difference
-looking for passion and awareness
-find out who their competitors are
-conduct a SWO|T analysis on them and come up with some opportunities from you findings
-ask them aboout their competitors at interview to show you have some business capabilities
-see what competitors have - say what you have to give the advantage - and weaknesses
-take an interest
-read 3 serious newspapers before the interview (Yorkshire Post, Guardian, Design Week)
-see if you can identify any issues that may be affecting their industry at the moment
-ask them about things that are affecting their business in the world/ industry
-what about Japan
-VAT
-do they have customers abroad
Artsmis
East Street Art
Umbrella - rent a space
the unit - office based in middle of city
Round Foundry Media Centre
Old Broadcasting House - co-working space, network, open plan office
Leeds College of Art
Pop-up Shop
MADE - student market
-uninformed optimism
-informed pessimism
5 reasons why businesses fail
1. Failure to adapt to a changing market
-keep up
-be informed
-understand your macro and micro environments
-SWOT your competitors/other practitioners
-PEST your environments
-NESTA -website - marketing
-design week magazine/website
-specialist info what is going on
-jobs
visual arts
-daily rate
-research for dissertation
-legal advice
-jobs and opportunities
2. Failing to continually market yourself
-marketing communication mix
£. Not seeking professional advice when you need it
-collaborate
-identify people who you need (strengths) get them on board and excited
-patience
-execute ideas better than anyone else
-exploratin
-reflection
-travel - find out about community
-dinf different entry ways to your passion
-know yourself
-be willing to say no
Creative Choices
Frank Design
-integrity
-communication
-cultural awareness
-professional skills and organisation
-think like an artist
-problem solve
-creative solutions
Artist
-place
-community
-exhibition
-time management
-2nd job
-network - share idea - meet like minded people - don't lose direction
4. Inadequate Accounting Records
-get accountant - in partnership - share burden
-professional help
5. Disregarding or misenterpreting financial records
PRESENTATION
-Business Plan
1. Demonstrate your product or service
-features and benefits
-target customer - segmentation
-skills and capabilities
-legal status
-SWOT/PEST analysis
-marketing principle - and apply them to a strategy
-problems setting up a business (last 4 lectures)
2. what resources will you need
-equipment
-space
-stock
3. Why will people buy from you?
-unique selling point
-competitors/other practitioners or examples of similar projects
-look at their S&W
-say what opportunites this presents you
-compare prices
4. Marketing Plan
-3 effectice and innvoative methods - explain
5. How much will it all cost
-start up costs
-overhead costs - next 12 month
-direct costs (materials and labour)
Powerpoint
-no more than 10 slides
-visual aid - not a crutch
-hold your notes in your hand
-marketing plan
-costs
-include all points
-do a fab pitch
-get high marks
Interviews
-to get that job
-the business/employer want to hire someone and make a profit, grow the business
-imagine their risk
-right interview technique
-employer watches their competitors
-talk to eachother and know what they are up to
-aware of their environment
-knows what their USP is
-looking for someone who can make a difference
-looking for passion and awareness
-find out who their competitors are
-conduct a SWO|T analysis on them and come up with some opportunities from you findings
-ask them aboout their competitors at interview to show you have some business capabilities
-see what competitors have - say what you have to give the advantage - and weaknesses
-take an interest
-read 3 serious newspapers before the interview (Yorkshire Post, Guardian, Design Week)
-see if you can identify any issues that may be affecting their industry at the moment
-ask them about things that are affecting their business in the world/ industry
-what about Japan
-VAT
-do they have customers abroad
Artsmis
East Street Art
Umbrella - rent a space
the unit - office based in middle of city
Round Foundry Media Centre
Old Broadcasting House - co-working space, network, open plan office
Leeds College of Art
Pop-up Shop
MADE - student market
Monday, 7 March 2011
Stash your cash - Looking after the money - Enterprise Lecture
Language
-advantage
-business
Invoices and Statements
Invoice:
-the bill
-bontains customer name/address
-itmeized goods
-total payment
-seperate total with VAT
-date of invoice
-invoice number
-your business address
Statement:
-a reminder
-your business address
-your customer address
-prompt your customer to pay you timely - 2 weeks after invoice
Terms and Conditions
-designed to protect your rights and interests
-costs
-delivery arrangements
-payment terms
-credit limits
-your right to charge interest on overdue amount and claim compensation for recovery costs
The Statement
-send out on or day before the due date
-send out every month there after
-how much is owed
-court
Accounting
-keeping track of who owes you money
-see how much you are spending on materials and services
-see money coming in and going out
-make sure you don't spend more than you earn
Accounting Software
-small business - recommended for use
-Quick Books
-Bank Tree
-Sage
-Turbo Cash
Money in - business - money out
-diagram
Accountant
Chartered - No
Certified - Yes
-find out how much they are going to charge you
Start-up costs
-spend cash on new equipment
-design web site
-register company name
-design logo
-decorate premises
-launch party
(governmnet got banks to put 8billion into new business start up's)
-many companies get a loan to cover costs
-usually have to pay back quickly after 2-3month
Where does the money come from?
-banks - Barclays, Natwest, HSBC, Lloyds
-funding organisations and investors
-the arts council, yorkshire forward, venture capitalists (dragons den- want a cut of profits), shareholders (sell shares for so much each)
Prizes and Awards
-shell live wire
-make your mark
-go for ones with big prize money
-looks great on your CV even if you don't win - shortlisted - finalist
What banks want to know?
-marketing plan
-how much money do you need?
-how much money have you got
-how will you spend the money
-how will you pay the money back
-if you don't put in as much as you are asking from them they see them as the risk
Indirect Costs
-utilities - gas, water, electricity
-office supplies
-equipment leases
-part time help
-insurance
-rent
-known as: overheads, fixed costs, cost of doing business
Direct Costs
-a cost directly attributable to the manufacturing of a product
-or what the customer takes away with them
(e.g. a bottle of water - bottle and cap and labels would cost about 3p to make but is charged 80p-£1.50 to buy. This is because it covers the indirect costs and everything gone towards making it + profit)
Tangible Assets
-company name - brand
-Intellectual Property -IP - designs
-trade secrets
-copyrights
-trade marks
-goodwill
-competitive advantage
Difference between cost and price
Cost:
-the total time, money and resources associated with a purchase or activity
Price:
-the total price that is charged to customers
DON'T GET THEM MIXED UP
Capital Assets
-the money, property and other valuables which collectively represent and individual or business
-reciepts
-money coming to to business, e.g. from sales
Payments
-money going out, e.g. rent adn materials
-cash flow or net cash flow
-cash reciepts
-minus cash payments
Taxes
-income Tax - tax on personal income
-corporation tax - tax on profits of limited company
-Vat - value added tax is a tax on scales
-council tax - based on the value of a property
Business rates
-tax based on the value of a property
What to do when you start a business
-open seperate bank accounts for your business
-find a certified accountant
-find a local solicitor
-register your business with the Inland Revenue
(Listen to Podcasts from lecture)
-advantage
-business
Invoices and Statements
Invoice:
-the bill
-bontains customer name/address
-itmeized goods
-total payment
-seperate total with VAT
-date of invoice
-invoice number
-your business address
Statement:
-a reminder
-your business address
-your customer address
-prompt your customer to pay you timely - 2 weeks after invoice
Terms and Conditions
-designed to protect your rights and interests
-costs
-delivery arrangements
-payment terms
-credit limits
-your right to charge interest on overdue amount and claim compensation for recovery costs
The Statement
-send out on or day before the due date
-send out every month there after
-how much is owed
-court
Accounting
-keeping track of who owes you money
-see how much you are spending on materials and services
-see money coming in and going out
-make sure you don't spend more than you earn
Accounting Software
-small business - recommended for use
-Quick Books
-Bank Tree
-Sage
-Turbo Cash
Money in - business - money out
-diagram
Accountant
Chartered - No
Certified - Yes
-find out how much they are going to charge you
Start-up costs
-spend cash on new equipment
-design web site
-register company name
-design logo
-decorate premises
-launch party
(governmnet got banks to put 8billion into new business start up's)
-many companies get a loan to cover costs
-usually have to pay back quickly after 2-3month
Where does the money come from?
-banks - Barclays, Natwest, HSBC, Lloyds
-funding organisations and investors
-the arts council, yorkshire forward, venture capitalists (dragons den- want a cut of profits), shareholders (sell shares for so much each)
Prizes and Awards
-shell live wire
-make your mark
-go for ones with big prize money
-looks great on your CV even if you don't win - shortlisted - finalist
What banks want to know?
-marketing plan
-how much money do you need?
-how much money have you got
-how will you spend the money
-how will you pay the money back
-if you don't put in as much as you are asking from them they see them as the risk
Indirect Costs
-utilities - gas, water, electricity
-office supplies
-equipment leases
-part time help
-insurance
-rent
-known as: overheads, fixed costs, cost of doing business
Direct Costs
-a cost directly attributable to the manufacturing of a product
-or what the customer takes away with them
(e.g. a bottle of water - bottle and cap and labels would cost about 3p to make but is charged 80p-£1.50 to buy. This is because it covers the indirect costs and everything gone towards making it + profit)
Tangible Assets
-company name - brand
-Intellectual Property -IP - designs
-trade secrets
-copyrights
-trade marks
-goodwill
-competitive advantage
Difference between cost and price
Cost:
-the total time, money and resources associated with a purchase or activity
Price:
-the total price that is charged to customers
DON'T GET THEM MIXED UP
Capital Assets
-the money, property and other valuables which collectively represent and individual or business
-reciepts
-money coming to to business, e.g. from sales
Payments
-money going out, e.g. rent adn materials
-cash flow or net cash flow
-cash reciepts
-minus cash payments
Taxes
-income Tax - tax on personal income
-corporation tax - tax on profits of limited company
-Vat - value added tax is a tax on scales
-council tax - based on the value of a property
Business rates
-tax based on the value of a property
What to do when you start a business
-open seperate bank accounts for your business
-find a certified accountant
-find a local solicitor
-register your business with the Inland Revenue
(Listen to Podcasts from lecture)
Wednesday, 2 March 2011
Assessed Presentation - Our Skills
Here is my group, that together we will be constructing and presenting a business proposal/plan for a creative studio. We have outlined our creative skills and interests, to give a sense of what our studio could be:
Me:
Type, layout, ideas/concept building, Photoshop, In Design, After Effects, craft
Ellie Neil-Mee:
Image, photography, concept-based, Illustrator, Photoshop
Becky Tipping:
Image, Illustration, InDesign, Hand-drawn type, craft
Charlotte Warren:
Type, Photoshop, print based, packaging, perfectionist
Together we have a good range and a complimentary mix of skills to set up our own studio.
Me:
Type, layout, ideas/concept building, Photoshop, In Design, After Effects, craft
Ellie Neil-Mee:
Image, photography, concept-based, Illustrator, Photoshop
Becky Tipping:
Image, Illustration, InDesign, Hand-drawn type, craft
Charlotte Warren:
Type, Photoshop, print based, packaging, perfectionist
Together we have a good range and a complimentary mix of skills to set up our own studio.
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